Specs
Startup Brief specs
Setup notes and briefing figures for Startup Brief.
How Startup Brief specs work in a real décor week
Startup Brief specs lists the practical information required before artwork is prepared for print and fitting. It helps South African décor teams record dimensions, surface conditions and install requirements in one place.
Record the wall type first, then note access and operating conditions. Freshly painted plaster, facebrick, glass, and wrapped panels all need different fixing methods, while Durban humidity, Cape Town salt air, and backup-power gaps can change print choice and installation planning. Use this Startup Brief specs page to capture dimensions, obstructions, and viewing distance before artwork is laid out.
Include one wide site photograph and one close image of the surface. Pictures of skirtings, light switches, bulkheads, aircons, and existing screws help the studio scale artwork correctly and flag fitting risks before production. Add any previous peeling, bubbling, or lifting so the next install is specified against what happened on site.
Measurements needed before layout
A complete brief should state finished size, visible area, trim allowance, and the intended mounting method. Note whether the piece sits in a passage, boardroom, reception, shopfront, or guest room, because traffic, cleaning, and lighting affect substrate choice. Clear specs reduce redraws and stop the artwork file from being approved against the wrong wall.
Match Startup Brief specs with the relevant production note before any file goes to print. Confirm scale, material, panel breaks, and naming on the delivery label, then send the latest marked-up reference through the contact form. If there are old holes, damp marks, or restricted access times, list those in the same message.
- Exact wall width, height, and obstacles
- Surface photo with corners and edges visible
- Install limits, access times, and contacts
SA site factors before print
Startup briefs often need more than artwork dimensions. Gauteng office parks may have loading-bay rules, Cape Town sites can bring wind and moisture into handling, and KZN coastal venues may need extra care around adhesives and edge sealing. Note parking, lift size, security sign-in, and whether installers must work after trading hours.
Lighting and maintenance should be captured at brief stage. Harsh afternoon sun can shift how colour is read on gloss surfaces, while dusty inland settings may favour finishes that wipe clean without scratching. Load-shedding also matters where on-site checking, printing schedules, or illuminated displays form part of the job.
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What to include in this brief
Brief Startup Brief with site photos, timing, and anything that has already failed with the wall, artwork, or previous installation. Keep the subject line clear.
Enter the specs while the site visit is still recent. Include artwork references, approval version, measured sizes, install date window, and any restrictions from the client or centre management so the print file and fitting notes stay aligned.
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